Date: April, 2012

Layman’s Guide: 8 Top Tips to Maximize Your Link Building Marketing Campaign

On April 30th, 2012, wrote:

SEO (search engine optimization) is growing ever more complex, with many businesses already having figured out their bottleneck problems in terms of fixing their website so it’s “SEO-friendly.” Link-building, however, is a trickier area, with agencies far and wide approaching this practice from all angles. Here are some top tips to make sure you are maximizing the most from your link building campaign and helping yourself create a powerful backlink profile! 1. Link Replication Look into the backlink profile of your competitors and see what sites link to them. Most of the time, you will find that you will be able to replicate the link to your own site. 2. Be Honest About The Links When asking for a link from a site, just be honest about what you need. Most of the time, you’ll find the relationship will work a lot better, not just for you, but also for other parties. 3. Bad link networks Be wary of having – Read the full article

4 Tips to Successfully Promote Your Business on Facebook

On April 26th, 2012, wrote:

A lot of entrepreneurs depend on available Internet-based innovations to promote their business, attract clients, and, of course, earn more profit. Previously there were only TV, radio, newspapers, and magazines: traditional media which had limited coverage. Now, thanks to the Web, advertising and marketing now have the potential to reach people in other countries around the world. Social media in particular has made a mark, not only changing people’s method of communication, but also revolutionizing the ways people advertise (and socialize). Facebook, for example, has supported the marketing goals of many businesses and individuals, even going so far as to allow users to buy targeted Facebook fans. After all, almost everyone in the world has a Facebook account – and it is for this reason entrepreneurs are banking on the site as a social media marketing platform. The big idea here is not only the fact that it is free but also that your target audience can be easily reached. Every company has – Read the full article

The Over Optimization Penalty: Parsing SEO & This Upcoming Change

On April 25th, 2012, wrote:

When I first heard about the upcoming Over Optimization Penalty, I sighed heavily and longed for the days when my knowledge of such things did not extend much beyond the pros and cons of PPC vs SEO. Sometimes, ignorance truly is bliss. After spending the past couple of years working for one of the best SEO firms in the country, I know all too well the panic an algorithm change of this kind can incite across the blogosphere. But as long as the Internet exists, SEO will serve a purpose and reports of its death are not just premature but completely ludicrous. Of course, if you are dependent on black hat techniques and invest in quick fixes instead of quality content, you should be afraid and that does not sadden me in the least bit. On the other hand, a change of this kind still has the potential to harm reputable sites that engage in ethical SEO practices and, as – Read the full article

6 Companies Using Social Media To Provide Better Customer Service

On April 24th, 2012, wrote:

Back in the era of small-townAmerica, most businesses were on or near the town square and in the course of their everyday life, customers would be in the area. If they had to deal with issues, they could easily connect with the shops and stores where they did business. Today, social media could be considered our virtual “town square”. Almost everyone passes by once or twice each day. Savvy businesses, both large and small, are staking out locations in the social media town square to provide their clients with more convenient customer service. Here are six companies that are getting the job done. Small Businesses Using Social Media LP Products is in the highly competitive business of selling printer ink and toner. They’ve worked hard to develop relationships with their customers through Facebook and they don’t just see it as a pipeline to pump their coupons out to consumers. I know a customer who wanted to get off their mailing list and found – Read the full article

Instagram: From Strength To Strength

On April 23rd, 2012, wrote:

With the news that Facebook has bought Instagram for a whopping $1 billion, everyone is talking about Instagram…even more than they were previously. The photo app allows users to take photos with selected digital filters, which each give photos an instant makeover. Vintage vibes can be seen on the images, with brightening, shadowing, and re-coloring capabilities. In April 2012, the use of Instagram was extended onto Android devices (where previously it was only supported by iPhone, iPad and iPod Touch). There are 30 million users worldwide, and the company grew users quickly from its launch in 2010. In January 2012, it was reported that 400 million photos had been uploaded via Instagram, and business just kept getting better. So far, Facebook hasn’t offered a mobile application through their service. Indeed, the acquisition of Instagram shows a readiness to enter the new mobile era and offer customers exactly what they’re looking for on one platform. Facebook has also announced that it will – Read the full article

Choose The Best Type Of Paid Web Traffic For Your Online Business

On April 23rd, 2012, wrote:

Web traffic is the fuel of your online business. But not all kinds of traffic are equally good. Choosing the right type of traffic to promote your website depends on several factors, such as what your goals are and how much money you are willing to spend. Testing is also important to discover what works better for your site. Paid traffic is all about ROI (Return of Investment), and as a webmaster, online marketer, or investor you should be looking for the least expensive alternatives of Web traffic that deliver the greatest possible results. Buying traffic is the easiest way to promote your website without SEO (Search Engine Optimization); however, it is advisable to combine both strategies for long-term success. It’s not a good idea to rely exclusively on one source of online traffic. Popular Types Of Paid Web Traffic: PPC (Pay Per Click) Pay-per-click is the favorite type of advertising for revenue-oriented Web businesses and the one that brings – Read the full article

6 Awesome Link Building Tips for Photographers

On April 20th, 2012, wrote:

Links are a very important element when it comes to search engine optimization. Sites that have many quality links coming in from other websites are usually ranked higher than those that have fewer incoming links. How do you leverage the power of SEO to get others to discover your images? The following are some awesome link building tips for photographers. 1. Build links slowly You need to come up with a strategy for building links gradually. If you build 40 links in a single day and then go for a whole month with no new links, your rankings might improve for one day only, and then go down for the rest of the month. Search engines value websites or blogs which have consistent activity, whether it is building incoming links or posting fresh content. 2. Join photographer communities Find communities and forums for photography and create a profile. Remember to include a link to your site in the profile. Each – Read the full article

Affiliate Marketers: How to Choose a Profitable Product to Promote

On April 20th, 2012, wrote:

How did you pick the product(s) that you’re currently promoting? What processes, if any, did you go through to evaluate the potential for the product? Are you happy with your affiliate marketing results? Is your site as productive as it should be? Do you even have a way to determine that? Too many affiliate marketers make the all important decision about what product they are going to promote without having enough information. They either see or hear about a hot new product, or they go with a tried and true product that thousands of others are promoting as well, or sometimes they purchased a product and became so enamored with it they just know others will want one too. Sure it’s good to have an emotional connection to the product, but emotions don’t tell you the hard facts about its potential as a commercial success. Don’t do it alone. There’s a conversation you must have and engage in. When you’re – Read the full article